It’s become the go-to spot for new music discovery. A self-proclaimed “big kid at heart,” that energy permeates Bennett’s work.Ĭole Bennett’s growing Lyrical Lemonade empire houses a well-respected YouTube channel with around 18 million subscribers and almost 400 videos, ranging from rappers’ official music videos to interviews with rising artists and yearly reels flexing Bennett’s directorial chops. Think zany special effects, a by-any-means-necessary filming style, playful animation and storylines that are nostalgic, comical or mind-blowing depending on the artist. The moment is a career-defining milestone for Cole Bennett, who has become the foremost music video director for both a new generation of rap stars including the late Juice Wrld, Polo G, Lil Tecca, Ski Mask The Slump God, Cordae and NLE Choppa, among others, and established hip-hop veterans like Eminem. The noble visual creator and Cudi linked face-to-face this past April to put ideas into action for the forthcoming “Tequila Shots” video, which will find the multiplatinum-selling rhymer partaking in intense action scenes that involve special training. “And I was just so excited and to be working on something off of a Man on the Moon III, which, you know, Man on the Moon I and II, like such big parts of my life… And it does make me realize manifestation is a very real thing and the world works in wonderful ways when you just speak it into existence.” “I didn’t even go to bed that night,” Bennett, 25, recalls of the moment he saw Cudi’s message, as he sits inside his Chicago headquarters via Zoom.
0 kommentar(er)
